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HabiTerre names David Woodburn as CFO

We are delighted to announce that David Woodburn has been appointed Chief Financial Officer (CFO) at HabiTerre. With an impressive background in corporate development, market assessment and strategic business planning, David will play a vital role in assuring the financial resourcing and management necessary for the commercialization of HabiTerre technologies.

Resourcing Growth 

David’s career is marked by his ability to drive growth and secure funding for early stage companies. Having held other roles of CEO/CFO in the agtech sector, David has played a pivotal role in raising over $50 million in equity investments and non-dilutive funding. The breadth of his background and leadership experience underscore his commitment to success in the rapid pace of innovative and entrepreneurial companies. 

Investment Expertise with a Diverse Background

David’s financial expertise extends well beyond the realm of early stage companies. He honed his investment and investor relations skills as a sell-side research analyst covering renewables for a boutique investment bank and covering specialty and generic pharma for a well-known financial company’s institutional equity business. His background also includes 10+ years of healthcare industry experience in pharmaceuticals and medical devices. 

A Strong Connection to Agriculture 

Not only is David an accomplished financial professional, but he is also deeply rooted in the world of agriculture. As the co-manager of his family’s Midwestern grain farm, originally purchased by his great-grandfather, he understands the importance of sustainability and innovation in agriculture. 

David holds an M.B.A. from the University of Chicago’s Booth School of Business, and earned his B.S. in Mechanical Engineering from the University of Illinois at Urbana-Champaign. 

Commenting on his appointment to CFO, David said: 

“It is incredibly exciting to see HabiTerre’s technology gain traction so quickly as a solution to the accuracy and scalability issues in the measurement and monitoring of agricultural emissions and practices. The technical firepower of the Company is extremely impressive and I am honored to join the team.”

The HabiTerre team is dedicated to making the world a better and more habitable place by advancing sustainable agriculture and land stewardship with a holistic systems approach to farm productivity and resource use efficiency. We do this by helping farmers and the ag value chain maximize profitability and resilience by reducing negative environmental impacts like GHG emissions, nutrient, soil and Soil Organic Carbon (SOC) loss, and water use inefficiencies. 

These capabilities and supporting technologies were developed at the University of Illinois Urbana Champaign to scalably, accurately, and cost-effectively quantify agricultural productivity and environmental impacts with the utmost scientific rigor. We use our leading-edge technology combining remote sensing, process models, and artificial intelligence to evaluate past, present and future cropland performance, including crop rotation, management history, yield, water use, nutrient dynamics, GHG emissions, and carbon sequestration.

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